Digital Marketing Associate

Digital Marketing Associate

Expired on: Aug 3, 2022

We are looking to hire an experienced Digital Marketing Associate to develop and execute effective digital marketing strategies to assist clients in achieving their business goals. The digital marketing consultant's responsibilities include analyzing analytics to monitor customer engagement, overseeing clients' advertising campaigns, and identifying ways to improve clients' search engine rankings.

To be successful as a digital marketing consultant, you should be able to analyze large amounts of data and handle multiple projects without compromising on quality. Ultimately, an outstanding digital marketing consultant should be knowledgeable of various digital marketing tools as well as demonstrate excellent analytical, problem-solving, and organizational skills.

Digital Marketing Consultant Responsibilities:

● Developing suitable digital marketing strategies based on clients' business models.
● Evaluating brands' target customers to identify the social media channels that would provide the best opportunities for customer engagement.
● Calculating clients' return on ad spend (ROAS) and comparing it against industry averages.
● Evaluating clients' marketing budgets and allocating spending on various marketing needs accordingly.
● Assessing clients' current digital marketing strategies and suggesting improvements accordingly.
● Develop copy and content for clients platforms.
● Performing SEO & Social Media audits to identify various issues impacting clients’ online brand performance.
● Identifying new opportunities to encourage customer engagement.
● Manage online communities.

Digital Marketing Associate Requirements:

● Bachelor's degree in Marketing, Communications, Public relations, Business, or related field.
● 0-3 years experience
● Google Analytics and AdWords certifications are advantageous.
● The individual must possess strong interpersonal skills and an ability to build relationships with and influence stakeholders.
● Should be a people person able to empathize and build rapport with others easily.
● Event management skills and ability to handle several responsibilities in a dynamic, evolving environment.
● Adeptness at managing social media.
● Excellent research and communication skills with the ability to generate impactful content.
● An organized individual able to juggle multiple priorities and deliverables.
● Proven experience working as a digital marketing consultant.
● Sound knowledge of lead generation, digital marketing tools, social media platforms, and SEO best practices.
● The ability to analyze large amounts of data.
● Strong analytical and problem-solving skills, curious, digitally savvy, ambitious, agile, adaptable & client focussed
● Outstanding organizational and time management skills.
● Excellent project management skills.
● Effective communication skills.
● Exceptional customer service skills.

Please send in your application including a cover letter explaining why you think you are suited to this position and indicating your availability. Your documents must be entitled with your name ‘Digital Marketing Associate’

The vacancy is immediately open for suitable applications and will be closed as soon as shortlisting has been concluded. Early applications are advised.

Job Category: Marketing
Job Type: Full Time
Job Location: Gaborone
Sorry! This job has expired.
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